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Market Strategy and Planning – Annual Business Plans
In-House Seminar Only

Purpose:
The purpose of this seminar is to help participants develop more effective long range strategic and annual business plans. This 2-day program will focus on the planning timeframe and process, key plan elements, objectives and strategies, financial targets and contingency plans. The seminar is highly interactive using lectures, discussions and case studies. Participants will develop an annual business plan during the program.
Who Should Attend:
Marketing and business managers responsible for developing the annual plan will benefit from this seminar.
It is especially designed for:
  • Marketing Assistants
  • Associate Product Managers
  • Marketing Managers
  • Newly Appointed Product Managers
  • Product Team Members
Curriculum Details